How I wish adverts and toys were like this when I was young. GoldieBlox was founded by Debbie Sterling, a Stanford engineer who thought girls should get more than pink crap and dolls as toys. She developed GoldieBlox, an interactive book series and construction set starring Goldie, the kid inventor who loves to build. More power to her, if you ask me.
Italian photographer, Gabriele Galimberti spent 18 months photographing children around the world with their most prized possessions, their toys.
"The richest children were more possessive. At the beginning, they wouldn’t want me to touch their toys, and I would need more time before they would let me play with them. In poor countries, it was much easier. Even if they only had two or three toys, they didn’t really care. In Africa, the kids would mostly play with their friends outside."